Crafting the Visual Identity of Cotters Park: A Collaboration Between James Alexander and Henry Doherty
In the tranquil landscapes of Northern Ireland, a new destination is unfolding for travelers seeking a harmonious blend of luxury and nature. Cotters Park, envisioned by James Alexander, emerges as a haven for those yearning for an unparalleled glamping experience amidst the serene backdrop of a picturesque lake brimming with wildlife.
From conception to daily operations, James Alexander’s unwavering vision for Cotters Park has been brought to life with stunning attention to detail. His passion and desire to create an immersive experience led to a collaboration with the talented designer, Henry Doherty, whose expertise in graphic design, branding, and social media content has played a pivotal role in shaping the identity of the site.
“I envisioned Cotters Park to transcend the ordinary; it’s more than just accommodation – it’s an experience,” shares James Alexander. “Incorporating elements of nature and my farming background into the branding and design was integral to this vision.”
Henry Doherty, the creative force behind the visual identity of Cotters Park, delved deep into the essence of the surroundings. Drawing inspiration from the tranquil lake and abundant wildlife, Henry meticulously crafted logos, branding materials, and social media content to encapsulate the soul of the destination.
“I aimed to encapsulate the very essence of Cotters Park in every design element,” explains Henry. “From the intricate logo reflecting the beauty of the lake to the thematic glamping homes inspired by James’s farming heritage and the natural environment, each detail was thoughtfully curated to evoke a profound sense of place.”
With over two decades of experience and a mastery of tools like Adobe Illustrator, Henry seamlessly blended elements of nature and rustic charm into the branding and visuals of Cotters Park. Each of the seven glamping homes boasts a unique theme, adding a personalised touch to the guest experience.
“My objective was to weave a cohesive visual narrative that would resonate with guests even before they arrived,” says Henry. “By infusing elements of nature and local culture into the artwork, I aimed to convey the ambiance and atmosphere awaiting guests upon their arrival.”
Cotters Park, with its breath-taking location and captivating branding, promises not merely a place to stay but an unforgettable journey into the heart of Northern Ireland’s natural beauty. As the site welcomes its inaugural visitors, the collaboration between James Alexander and Henry Doherty sets a new benchmark for luxury glamping experiences in the region.
For full details, visit www.cotterspark.com or contact 028 7965 0289
Cotters Park has recently been featured on articles by the Belfast Telegraph, Modern Camp Ground and The Farming Life